{"product_id":"the-author-profitability-planner","title":"The Author Profitability Planner","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eINSTANT DIGITAL DOWNLOAD!\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eKnow what has to happen before you spend the money.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eShould you invest in that audiobook? Spend more on a launch? Pay for new covers? Put additional money behind a series?\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThe Author Profitability Planner helps independent authors evaluate a potential investment \u003cspan class=\"s1\"\u003e\u003cb\u003ebefore the money is spent\u003c\/b\u003e\u003c\/span\u003e.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eInstead of simply asking, \u003cspan class=\"s1\"\u003e\u003ci\u003e“Could this make money?”\u003c\/i\u003e\u003c\/span\u003e this interactive Excel workbook helps you ask a better question:\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eWhat would actually have to happen for this investment to be profitable?\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eEnter your planned expenses, estimated net revenue per sale or reader, and realistic performance expectations. The workbook automatically calculates your break-even point, projected profit or loss, expected ROI, and the performance needed to reach your own target return.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eYou’ll also compare \u003cspan class=\"s1\"\u003e\u003cb\u003econservative, expected, and strong performance scenarios\u003c\/b\u003e\u003c\/span\u003e, so your entire decision isn’t based on one optimistic forecast.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cb\u003eInside the workbook:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePlanned investment calculator for editing, covers, formatting, audio, advertising, and other expenses\u003c\/li\u003e\n\u003cli\u003eBreak-even revenue and units\/readers\u003c\/li\u003e\n\u003cli\u003eConservative, expected, and strong performance scenarios\u003c\/li\u003e\n\u003cli\u003eProjected revenue and profit\/loss\u003c\/li\u003e\n\u003cli\u003eExpected ROI\u003c\/li\u003e\n\u003cli\u003eMargin above or below break-even\u003c\/li\u003e\n\u003cli\u003eCustom target ROI\u003c\/li\u003e\n\u003cli\u003eRevenue and units\/readers required to reach your target\u003c\/li\u003e\n\u003cli\u003ePlain-English interpretation of your results\u003c\/li\u003e\n\u003cli\u003eScenario comparison chart\u003c\/li\u003e\n\u003cli\u003eDecision guide to help you evaluate whether your assumptions are realistic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eWhy this is different from the Break-Even Calculator\u003c\/b\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"p1\"\u003eThe \u003cspan class=\"s1\"\u003e\u003cb\u003eAuthor Break-Even Calculator\u003c\/b\u003e\u003c\/span\u003e\u003cspan class=\"s2\"\u003e answers:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003ci\u003eI’ve already spent the money. Have I earned it back?\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe \u003cspan class=\"s1\"\u003e\u003cb\u003eAuthor Profitability Planner\u003c\/b\u003e\u003c\/span\u003e\u003cspan class=\"s2\"\u003e answers:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003ci\u003eI’m considering spending the money. What would need to happen for this investment to make financial sense?\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eBecause a forecast isn’t a fact—and a spreadsheet filled with unrealistic assumptions is still unrealistic.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eThe formulas will calculate exactly what you tell them to calculate. If the inputs are fantasy, the output is fantasy with decimals.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eDesigned for independent authors who want to make business decisions using their numbers—not guesses.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003eFormat:\u003c\/b\u003e Interactive Microsoft Excel workbook (.xlsx)\u003c\/p\u003e","brand":"Nellie H. Steele Books","offers":[{"title":"Default Title","offer_id":55082291855659,"sku":"The Author Profitability Planner","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0813\/3063\/5051\/files\/FINAL_AUTHORASSISTANTPROFESSIONALDEVELOPMENTROADMAP_c91ff7f7-5201-4d1e-82c3-0a03ff754060.jpg?v=1787784920","url":"https:\/\/shop.nelliehsteele.com\/products\/the-author-profitability-planner","provider":"Nellie H. Steele Books","version":"1.0","type":"link"}